Four Agency Worldwide has announced a number of promotions in the MENA region, recognising the outstanding contributions of individuals from across its communications, creative and digital teams.
The promotions form part of the agency’s Future Four vision to become the leading independent, international agency advancing new frontiers in marketing services. Four is delivering media, creative and communications services across four hero sectors in health, government, future industries and lifescapes.
Claudia Dalton has been promoted to associate director. She has been a leading force behind several high-profile accounts, within aviation, clean energy, mega-projects and healthcare. Claudia will play a key role in driving growth in Four’s future industries sector. She brings more than a decade of experience working across international markets including the UK and Australia.
Sebastian Skovbon has also been promoted to associate director to help drive MENA creative and digital services. Seb is at the forefront of some of the agency’s key integrated accounts, leading strategy development and implementation for clients in the UAE and Saudi Arabia. He will continue to oversee creative campaign development as well as support the growth of Four’s social media marketing and integrated portfolio.
Yazan Khouri has been promoted to account manager, having played a pivotal role in managing creative, social and digital campaigns. Ahmad Al Baz is now taking on the role of creative services manager. He will continue to support a range of Abu Dhabi, Dubai and Saudi based clients. Ahmad Sankar has been promoted to senior account executive. Based in Abu Dhabi, Ahmad has been instrumental in aligning communications strategies across key initiatives within government and clean energy sectors.
Mohaned Lafi, chief executive MENA, commented: “As an agency we are committed to finding and developing some of the best talent in the region. These promotions are an important recognition of fantastic work, but also of our plans to continue creating integrated campaigns that make a real difference for our clients and partners, both in MENA and globally.”