Our strategy & insights team is the last word in data-driven approaches –blending audience understanding with deep-dive insights which lead the charge for our creative responses.
Our approach
We offer bespoke, intelligent strategy and insight solutions for clients that help to tackle some of the thorniest business, marketing and communications challenges.
Our work is underpinned by our trademarked insights methodology, Mapper360®, which takes online and social data, adding another layer of insight alongside our expertise in traditional research. Mapper360® pushes the boundaries of what’s possible with innovation to create analysis from data you can’t access anywhere else.